Archive for the 'WTF' Category
Like Kids in a Candyshop…
Wednesday, March 5th, 2008When I was about 14, for some reason I suddenly really got into cars. I kept files of as much car brands as I could and tried to know all the models out on the market. Later on, it faded away until I couldn’t care less and I actually never owned a car until I was 28. Now I enjoy driving, but I know nothing about engines compared to some of the car nuts in my direct environment.
But today, while being in Geneva to create some buzz for Sony Ericsson’s car accessories, we were allowed to visit the Car Show itself… and boy, that was AWESOME!! It almost made me go VROOOOOMMMM. But not really.
A sea of shininess, squeaky rubber and suave boothbabes. We saw so many stunning cars that I just don’t know which ones to post (they’re all here).
It was very obvious that Italian car brands still find it important to express their knack for style. The Alfa Romeo booth was dazzling, with cars in the bloodiest red, pitch black and iPod white, all caressed by elegant ladies.
The same was true for Lancia, the supercar brands Ferrari, Bugatti, Maserati and Lamborghini. Why, even Fiat did its best! And they won the prize for the cleverest hospitality suite with ease. Wherever you were in the gigantic hall, you always had the gigantic Cinquecento in the back of your view.
I am truly glad I had the chance to walk around the show today. The 14-year-old in me says it was kick-ass. And the Greasemonkey agrees.







